Discover the Next Era of Mobility

The Must Attend Event for Automation & Connectivity Experts

November 16-17, 2017 | Westin Southfield Detroit, USA

The Must Attend Event for Automation & Connectivity Experts – Automotive Tech.AD Detroit is the North American version of we.CONECT’s Berlin event on vehicle automation & connectivity. Like the European conference, the US event is a combination of inspirational expert keynotes and well moderated, interactive world café sessions, private discussion rounds and networking sessions. Connecting people is our mission.

Until the most interactive and senior level vehicle automation event in Detroit starts!

We have partners

Not sponsors. The Automotive Tech.AD is a unique event in the business & technology world because of our relationship with our partners. Our aim is to support our them to reach their targets and inspire innovation. Position your business as a thought leader at the Automotive Tech.AD and become a partner today!

Position your business and introduce yourself as a thought leader to ADAS & Automation experts

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What can you expect at the Automotive Tech.AD Detroit 2017

  • Community: Automotive Tech.AD Detroit forms the leading business platform on vehicle automation and connectivity in North America. Speakers from all over the globe give insights into their concepts and report about current strategies
  • Delegates: 200+ senior level executives and leading professionals discuss the most pressing challenges and solutions, technologies, trends and best practice innovations in the field of automated & connected driving
  • Speakers & Moderators: 25+ pioneering experts and industry-leaders share experiences, forecast trends in the automation and connectivity revolution, present their best practices, evaluate best-in-class projects and explain the advances in recent projects
  • Networking: Multiple opportunities for networking invite you to meet and greet with those hard-to-meet executives in a relaxed and social setting
  • Sessions: 20+ innovative and interactive sessions ensure that all key topics are covered. 20+ hours of networking with top level executives from all important industries from across the globe
  • Format: 4 Icebreaker round tables, 8 World Cafés, more than 20 case studies, 6 Challenge Your Peers round tables

Movers & Shakers in 2016

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200+ ADAS, Vehicle Automation & Connectivity Experts

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The act! 2017 Sessions

Icebreaker Sessions

Up to 6 parallel round tables that take place on the evening before the official conference kick off. The aim is to create a relaxed atmosphere for people to warm up, start networking and exchanging ideas to ease into the next 2 days of intense learning.

Case Study

Selected brand new case studies from the industry offering insights into strategic approaches, project planning and operative realization. Learn from the most successful practices and use these real business results for benchmarking with the competition.

Auto Scale Start Up

we.CONECT gives you the opportunity to showcase your work and ideas and provides an excellent opportunity for start-up level companies to showcase their best in car technologies, software and smart mobility concepts for autonomous and connected vehicles

World Café

Be part of several thematic conversation rounds with changing topics and team constellations.


Top speakers, trendsetters, evangelists and experts in the field share their personal experience.

Training Session

An environment that allows participants to be guided through specific topics from experts in small groups.

Live Tech Take

Delegates and solution providers have the chance to actively participate in product and service demos on the expo floor.

Networking Dinner

Wind down, enjoy great food and drink in a relaxed atmosphere to absorb all the new stimulations from the day.

Morning Session

The earliest opportunity of the day to delve into the substance of a specific topic and under the guidance of distinguished experts.

Breakfast Club

Start the conference with coffee and … NETWORKING! Join the we.CONECT Breakfast Club and get into a conversation with other delegates already while having your first coffee.

Say Hello?

Get the show on the road. Discover who is joining the conference and why. To warm you up for the conference we invite you to get to know your conference peers. Have your business cards ready.

Tweetback Cards

The unique interactive live feedback system! Note down your thoughts on comment cards which will be pinned on walls in the networking area for further discussion.

Challenge your Peers

Challenge Your Peers is an innovative workshop concept which enables participants to engage in a direct exchange with experts from a certain industry. The aim is to discuss and to identify challenges within the sector as well as problems, needs and solutions.

Steer for Beer

Beer in the hand, a driving simulator in front – let’s see who is the best human ADAS expert beating the machine!

Expectations Wallpaper

What do you expect at the event? What do others expect? Write down your reasons to attend and use our expectation wallpaper to share your needs with other participants and evaluate in which way the program came up to your expectations.

More than 30+ hours of networking and exchange - projects, concepts and solutions - 360°

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located in the

The Westin Southfield Detroit


Event Series


Car HMI Europe 2017
June 29 - 30, 2017
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autoAI Europe 2017
September 28 - 29, 2017
NHOW, Berlin


act! 2017
September 28 - 29, 2017
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Tech.AD Berlin 2018
March 05 - 06, 2018
Titanic Chaussee, Berlin, Germany


autoAI USA 2018
March 12 - 13, 2018
Pearl Hotel San Francisco, USA


Car HMI USA 2018
April 23 - 24, 2018
The Henry Hotel Detroit, USA