Bouke Douma is the Director of Product Marketing in the Automotive Business Unit in TomTom, based in Amsterdam. In his previous roles at TomTom, he was responsible for Product Management and Business Development of TomTom’s Autonomous Driving & Connected Services products. Prior to TomTom, he worked for Sony Electronics where he has done Product Management positions in both Amsterdam and London offices. He holds an MSc in Business Administration from the University of Groningen and an MBA from the Rotterdam School of Management.